Late Nighters
A self initiated University project
Late Nighters is a brand which takes student’s personal safety seriously.
We aim to empower women by imparting the knowledge, skills and mindset that not only enable them to stay safe but also reinforce the understanding that they are inherently worthy of protection.
Alongside an immersive experience. Late Nighters pop up event features guest speakers, safety training workshops and free handouts including our Late Nighters apparel.
We collaborate with universities to enhance the safety and well-being of their students, fostering a sense of community. Late Nighters ensures that no one has to walk home alone.
Logo Development
Issue
Moving away from home for the first time brings a wave of exciting opportunities and challenges, but the safety of students, particularly when walking home, should not be one of those challenges.
It is alarming to note that a significant 80% of students express discomfort and a lack of safety when walking home. This is particularly prevalent in the darker winter months when the freshers nights begin.
In new surroundings, walking back from nights out, a friend’s house or even a late night library session can be a daunting experience.
Insight
Increased visibility can act as a deterrent to potential attackers, as they may be less inclined to engage in harmful behaviour when there is a higher chance of being observed by others.
“The more likely you are to be seen, the less likely it is someone will attack you.”
